Thank you for subscribing to our newsletter content and welcome to our comprehensive introductory bundle of industry insights, meticulously curated to empower event professionals with the latest research and trends. At Impact XM, we love sharing our expertise and insights with avid followers like you. To get you started, we have a mega bundle of highly informative and thought-provoking content, from our reports and webinars to client case studies and marketing guides.
These resources, created by Impact XM, are designed to elevate your event planning and execution to new heights. Download now and stay ahead in the dynamic world of live events and experiences.
Master Class Webinar: How to Maximize Your Sponsorship Portfolio via High Impact Brand Activation Strategies
This panel of event marketing experts will take a deeper look into how to determine what events or experiences best align with your customers and brand, what are the metrics you should be tracking to prove your ROI, and how you can think creatively to make your brand activation a must-see experience.
2023 Experiential Trends
After scanning a broad range of social, brand and technology trends, Impact XM has identified top experiential marketing trends that will enable marketers to create experiences that will bring out the humanity in brands to connect at deeper and more meaningful levels with customers at events in 2023 and beyond.
The Complete Guide to Event Marketing
This guide will equip you with the fundamental knowledge you need to get into event marketing and leverage it effectively for your company’s marketing plan.
Spotlight: Experiential Marketing Outlook
The key themes in this Spotlight are important, much-needed remedies to the tough few years we have had recently. They have revealed themselves in fashion, beauty, tech, and even banking.
Spotlight: Executive Engagements 101
Effective executive engagements are pivotal for driving organizational success, yet they come with a unique set of challenges. Join our experts, as they guide you through the fundamentals of executive engagements.
Case Study: Sunbelt Rentals Powerhouse Event
Impact XM embraced the role as the ‘one agency’ partner for Sunbelt Rentals, tasked with orchestrating a seamless 4,500-person event experience that encapsulates the essence of Sunbelt’s culture at every touchpoint—from pre-event preparations to onsite engagements and post-event reflections.
