![Entrata booth at NAA 2021](https://sp-ao.shortpixel.ai/client/to_webp,q_lossless,ret_img,w_1024,h_683/https://impact-xm.com/wp-content/uploads/Entrata-95-1024x683.jpg)
THE CHALLENGE
Entrata entrusted Impact XM with navigating the unique challenges that came with exhibiting during a COVID-19 spike. They needed to maintain their usual vibrant presence in a reduced footprint while creating a socially distant space.
![Entrata booth at NAA 2021](https://sp-ao.shortpixel.ai/client/to_webp,q_lossless,ret_img,w_1024,h_683/https://impact-xm.com/wp-content/uploads/Entrata-102-1024x683.jpg)
OUR SOLUTION
Impact XM used lighting, large fabric graphics and 2 overhead 3D logos, to help Entrata become a beacon on the show floor, attracting attendees from across the hall. The open floor plan allowed for multiple intimate meeting spaces where attendees could comfortably speak with Entrata representatives.
![people on couches looking at screen at Entrata booth](https://sp-ao.shortpixel.ai/client/to_webp,q_lossless,ret_img,w_1024,h_683/https://impact-xm.com/wp-content/uploads/Entrata-34-1024x683.jpg)
https://vimeo.com/642698849