CoreLogic provides financial, property, and consumer information, analytics, and business intelligence. They analyze information assets and data to provide clients with analytics and customized data services.
CoreLogic tasked Impact XM with creating an eye-catching exhibit that showcased the 3 pillars of their brand within this sector being ‘CoreLogic’, ‘OneHome’, ‘HomeVisit’. They needed to funnel attendees through an engaging experience of educating them on CoreLogic’s platforms and how it can help real estate agents provide qualifying listings for their customers.
Impact XM created 3 individual houses filled with information for attendees to walk through, each house represented one of the CoreLogic offerings. Agents were asked to tour CoreLogic’s “open house” and in the end there was a touchless interactive Spin & Win game where attendees could try their luck and win some prizes.
By using a “house” to represent the 3 pillars of their brand, it gave a sense of familiarity to the agents at the event, and it drove traffic and awareness to the CoreLogic brand. The overall feedback from this exhibit was positive and outstanding. Impact XM has worked with CoreLogic for several years, and CoreLogic has always been impressed by what Impact XM has offered.