Nationwide Search for NEXT Generation Athletes
Impact XM partnered with Under Armour to design and execute a series of holistic activities, promoting health, competition and innovation.
These pop-up events were held across North America and featured competitive athletic activities, a live DJ and a video area for youth commitment (I Will) video testimonials.
Impact XM partnered with Under Armour to design and execute a series of holistic activities, promoting health, competition and innovation.
These pop-up events were held across North America and featured competitive athletic activities, a live DJ and a video area for youth commitment (I Will) video testimonials.
CAPABILITIES
Strategy
Social engagement strategy
Creative
Branded environment, hero sneaker displays
Production
Total creative, production and deployment services
