TYR at the US Swim Trials - Impact XM

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    TYR at the 2021 US Swim Trials

    Combining Athletic Excellence with an Engaging Experience

    TYR and Impact XM teamed up to create an epic retail experience at the 2021 US Swim Trials. Highlighting TYR sponsored athletes, the retail environment was a focal point of the two week-long swim trials, giving customers the opportunity to support their favorite swimmers.

    TYR and Impact XM teamed up to create an epic retail experience at the 2021 US Swim Trials. Highlighting TYR sponsored athletes, the retail environment was a focal point of the two week-long swim trials, giving customers the opportunity to support their favorite swimmers.

    The large entryways framed with images of TYR sponsored athletes welcomed visitors. The LED wall showcased videos of the TYR sponsored swimmers in action. The team installed multiple retail merchandising areas and displays, hung signage, and created engaging photo/selfie areas.

    The large entryways framed with images of TYR sponsored athletes welcomed visitors. The LED wall showcased videos of the TYR sponsored swimmers in action. The team installed multiple retail merchandising areas and displays, hung signage, and created engaging photo/selfie areas.

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