Being present at an event is only half the battle. Real results come from understanding what your audience wants and needs out of their event experience. We interviewed key stakeholders and executives attending technology events, such as CES, Mobile World Congress, and EventTech, to find out what they are looking for at these shows. Based on these interviews, Impact XM has distilled our findings into key tips to help brands become more effective in the development of their engagement, exhibit, and proprietary event strategies.
If you are interested in learning more about all of our tech tips, we would be happy to share our findings with you in a virtual presentation at your convenience.