In her latest interview with Tyler Gallagher from Authority Magazine, Francesca Gangitano Senior Director of Strategy and Planning at Impact XM, goes into detail about the essentials for running a live event. Whether it’s an internal team, your client, or any audience, as a leader you must channel LOVE throughout the process otherwise it will show in the output.
Excerpt:
“It is all about relationship building via the event and the impact it has on the space and place. So we think of the following: the hopefully indelible and lasting effects of the strategic intent, the immersive effects of the narrative arc, the multi-sensory design intent and design elements…”
To read the full article, check out the link below:
5 Things You Need to Know To Successfully Run A Live Event, Conference or Convention
