THE CHALLENGE

Wonderful Company offers high-quality, healthy brands and helps consumers make better choices every day. They grow, harvest, bottle, package, and market a diverse range of products, including fruits, nuts, flowers, water, wines, and juices.

For NACS 2021 they challenged Impact XM with utilizing Wonderful Company’s existing design, assets, and graphics that were slated to be used for an event earlier in the year that was cancelled due to Covid, while caring for additional asks that the client required for this event. 

OUR SOLUTION

Impact XM presented a solution that allowed Wonderful Company to use about 90% of their produced graphics by reconfiguring the space but keeping the storage rooms intact.

Impact XM also presented a conference room solution that used existing assets to create a semi-private open-air room for the attendees and staff to conduct their meetings in. The conference room featured plexi plinths placed strategically to allow for an open-air feel but still made the room feel private.

Two sampling stations were in place where attendees could go and get a taste of a Wonderful Company’s variety of pistachios flavors and Fiji water, while maintaining all of the health and safety guidelines.