Oncology conferences in 2024—ASCO, ESMO, EHA, and ASH—set new attendance records, reaffirming the importance of in-person engagement for healthcare professionals (HCPs). Impact XM identified key trends shaping the future of these events, from immersive exhibit designs and dynamic brand storytelling to innovative engagement strategies that foster deeper connections.
Looking ahead to 2025, organizations must evolve with these changing dynamics by embracing strategic storytelling, integrating hybrid engagement models, and aligning their congress presence with HCP expectations.
In this report, you will read about:
- Emerging event themes shaping the oncology landscape
- Strategic insights to inform your next steps
- Key takeaways & actionable recommendations to help you stay ahead
Download your copy today.
