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Leading Experiential Events Through Lockdown and Into the Future: American Reporter Article

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In a recently published article, James Boley of The American Reporter featured Impact XM’s approach to the event industry during lockdown and how we quickly pivoted in this new landscape with virtual events at the helm. Jared Pollacco, Impact XM’s President, offers his insights on the benefits of virtual events, what the industry has learned from these uncertain times, and where we are going moving forward.


Excerpt: “During the COVID-19 lockdown, Impact XM helped clients solve the most pressing problems they faced from the sudden changes by shifting their focus to digital strategies, retail safety solutions, and outdoor events options. However, they always kept an eye to the future and how they would adopt these learnings to provide for their clients long-term.”


To read the full article, check out the link below:


Leading Experiential Events Through Lockdown and Into the Future


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