At HIMSS24, the paramount focus was on “Creating tomorrow’s health,” a vision realized through an impressive array of cutting-edge digital health innovations and technologies. Spanning from March 11 to 15 at Orlando’s Orange County Convention Center, the event welcomed over 1,000 exhibitors unveiling their latest developments in healthcare devices and services.
Amidst the bustling 1.1 million-square-foot exhibit hall, AI in healthcare emerged as the predominant conversation topic, driving discussions and insights across the show floor. With more than 30,000 professionals navigating through the expansive showcase, the energy was palpable, fueled not only by ground-breaking advancements but also by the abundance of complimentary coffee offerings.
Event Marketer recently published an article “FROM BEST BUY TO SALESFORCE, TOP 17 BOOTH BUILDS FROM THE HIMSS24 SHOW FLOOR“, that featured some exciting booth builds, and we are proud to see some of our clients making the list. A big shoutout to the Impact XM team for their involvement and resulting recognition.
One exhibitor at the event featured a fully open-concept booth layout, with tall digital displays and illuminated bars adding vibrancy. Their standout feature was a collection of white fuzzy plush chairs, emphasizing comfort and texture over sleekness.
Another exhibitor showcased its fiber and 5G networks in an open booth, including a replica hospital room and meeting area. Additionally, they highlighted FirstNet, a network for first responders, with an outdoor exhibit featuring grassy carpet, potted plants, and a simulated ambulance scenario, creating a realistic EMS environment.
Overall, we are seeing more industries and brands applying their thinking and technologies to the healthcare spacing, bringing healthcare innovation and conversations to the forefront of everyday business, and thinking. HIMSS serves as a great introduction for companies breaking into the healthcare technology space where they can exhibit amongst various experts, disruptors, and competitors in the space. To learn more about if HIMSS is the right fit for your brand, please reach out to [email protected] to speak with one of our in-house experts about your event marketing strategy.
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