CES 2025 was nothing short of extraordinary, and Impact XM is thrilled to be part of the magic. This year, our CES Healthcare Experience Crawl was recognized by Corporate Event News as one of the “10 Moments That Caught Our Eye,” highlighting the innovation and creativity that defined this iconic event.
CES brought together over 141,000 attendees across 12 venues. For our 10th year supporting clients at this iconic event, we pulled out all the stops to create an exclusive experience for 36 healthcare convention planners. The goal? To inspire these professionals with fresh ideas and practical insights they could bring back to their own exhibits and experiences.
The CES Healthcare Experience Crawl was a carefully curated journey that included a visit to Vu Studios, an immersive storytelling production facility, as well as guided tours through the Las Vegas Convention Center (LVCC) and The Venetian. There was also a nighttime cocktail hour and dining experience at Electric Playhouse, where our guests enjoyed competitive projection-mapped games that added an interactive element to the evening.
To help our guests make the most of CES, we assigned a dedicated strategist to guide them through over 300 sessions, pinpointing the ones most relevant to healthcare professionals. “Our brains can only take in so much at CES,” explained Brittney Leeb, Vice President of New Business Development at Impact XM. “By curating this experience, we made CES more memorable and actionable for our clients.”
We’re proud to have inspired our clients at CES 2025 and look forward to continuing to push the boundaries of what’s possible in experiential marketing.
